30-Day Local Marketing Plan: Listings, Referrals, and A/B Website Landing Test
A time-boxed plan to improve local discoverability and generate a predictable short-list of qualified leads.
Week 1: Audit and update local listings (Google Business Profile, Bing, Yelp); Week 2: Referral program launch and partner outreach; Week 3: Create a focused landing page and simple A/B test for a top service; Week 4: Run one low-cost ad and measure conversion. Includes templates for outreach and checklists for listings.
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