Metric Patterns & Example Metrics Library
Use these metric patterns and examples as starting points. For each, consider whether it directly supports a decision and whether a leading indicator is available.
Common patterns
- Volume + Quality — e.g., number of transactions + error rate. Useful for operations and customer support.
- Conversion funnel — e.g., visits → signups → paid conversions. Useful for product and marketing.
- Throughput & Capacity — e.g., units produced per shift, current capacity utilization. Useful for manufacturing and logistics.
- Lead time & Delay — e.g., mean time to resolution (MTTR), order-to-fulfillment days.
- Engagement health — e.g., DAU/MAU, retention cohorts, repeat usage.
Sector-specific examples
- Retail / E‑commerce: Gross margin by SKU (outcome); cart abandonment rate (leading); inventory days on hand (health).
- Service / Support: First response time (leading); customer satisfaction score (outcome); backlog age distribution (health).
- Manufacturing: Overall equipment effectiveness (OEE) (outcome); rate of unplanned downtime (leading); defect per million opportunities (DPMO) (quality).
- Healthcare / Clinical: Patient wait time (leading); 30-day readmission rate (outcome); staffing coverage % (health).
- Finance: Days sales outstanding (DSO) (leading); operating margin (outcome); variance to forecast (health).
Quick guidance on metric placement
- Keep outcome metrics prominent but pair them immediately with 1–2 leading indicators to guide action.
- Reserve large tables for drilldowns; keep the decision surface numeric + visual summaries.
- Flag metrics that are unreliable or in pilot mode so users treat them appropriately.
Use this library to seed dashboards, then discipline yourself to trim anything that doesn’t directly change a decision or clarify context.
Discussion
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