Pricing Strategy & Tier Design

Frameworks to choose hourly, project, retainer, or value pricing with tiered offers.

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Toolkit

Pricing Strategy & Tier Design Toolkit

A practical, step-by-step toolkit to choose hourly, project, retainer, or value pricing, design clear tiers, test price changes, and track the metrics that matter. Includes a guided value-based pricing calculator, a tier-mapping worksheet, three industry-specific examples (consulting, digital product, subscription), a compact price-increase script and timeline, testing ideas, and a short checklist for launch and monitoring.

Toolkit

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workbook

Pricing Strategy & Tier Design Workbook

A practical, interactive workbook to choose pricing approaches (value, retainer, hourly, project, subscription), design tiered offers with anchor pricing, run simple pricing probes, and capture margin scenarios. Save and revisit your answers to run experiments, compare alternatives, and turn insights into next steps.

workbook

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